Personalised messages for every type of guest.
meo67 segmentation adapts messages to the guest profile and stage of their stay. It lets you define rules for families, couples or long stays and send relevant welcome messages, recommendations and reminders.
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Who it is for
Hosts who welcome different traveller profiles and want to personalise communication without preparing every message from scratch.
Personalised messaging features
Rules based on guest profile and stay type.
Welcome messages, recommendations and proactive reminders.
Messages based on the booking stage and check-in status.
How it works day to day
- 01
Define profiles
Set up traveller categories that make sense for your property.
- 02
Prepare messages
Write welcome messages, recommendations and reminders for each case.
- 03
Set the timing
Link each message to the booking stage or check-in status.
- 04
Review the conversation
Your team retains inbox access to reply and add context.
Example: a family and a long stay
A family may need practical local recommendations, while a long stay may require different information about using the property. Rules let you prepare messages for each profile rather than sending the same text to every booking.
How it connects with the rest of meo67
Segmentation works alongside AI messaging and check-in. This helps avoid unnecessary reminders to guests who have already registered and provides Welcome App information at the right time.
Personalise what is useful
Start with differences that change the information a traveller needs: length of stay, group composition or arrival stage. Keep messages clear and check that every link and instruction relates to the right property. The aim is to provide context, not increase message volume.
Personalised messaging questions
Which profiles can I include?
The feature supports rules by traveller type, such as families, couples or long stays.
Which messages are personalised?
Welcome messages, recommendations and proactive reminders, based on the profile and stage of the stay.
Does it take check-in into account?
Yes. Registration status lets you target reminders at guests who have not yet completed it.
Is human support still available?
Yes. Segmentation is part of integrated communication and your team can step in from the inbox.
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